Special Executive Programme In Performance Marketing In Search And Social
Upskill, reskill or pursue a passion with relevant courses across every subject, whether you're a beginner or already an expert.
Duration
2 Months
Pedagogy
Online
Tuition Fee
£ 250 £ 440
Special Executive Programme In Performance Marketing In Search And Social
This course introduces performance marketing in digital landscapes, focusing on search engine marketing (SEM) and social media advertising. It explores strategies to optimize campaigns, track performance, and improve ROI using various tools and best practices.
Accreditation
All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.Entry requirement
There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience:
- Search Engine Marketing (SEM) Specialist
- Performance Marketing Manager
- Social Media Advertising Specialist
- Digital Marketing Analyst
- Paid Media Strategist
- PPC Campaign Manager
- Marketing Data Analyst
- E-commerce Marketing Manager
- Conversion Rate Optimization Specialist
- Digital Advertising Consultant
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What you'll learn
Module 1
ASSIGNMENT & STUDY GUIDELINES
This module provides the most critical information about the study course and assignment submission.
Module 2
Performance Marketing In Search And Social
The course covers the evolution and essentials of performance marketing, emphasizing SEM and social media advertising. Learners will explore key performance metrics, strategies for audience targeting, and methods to track campaign success. Through practical case studies and tools like Google Analytics and Facebook Pixel, students will develop expertise in optimizing digital marketing efforts.
Testimonial
Discover the success stories of learners like yourself
Where learning goes beyond acquiring new skills to also deliver an enjoyable experience.
Fabian G.
It is more convenient between work and studying. Wish to continue with my studying with you.
Alejandra M.
I studied two certificates with Metropolitan School of Business, I found it very useful to develop my skills in HR Management, I have no doubt I will get anothe...
Dzenan D.
A good course with an excellent lecture and introduction to business administration
